LYKKA X PRINCIPAL.

About..
We’re on a mission to collaborate with other small, female-founded businesses, and this one felt just right from the start.
From the moment Lykka’s stunning F1-inspired prints popped up on our feed, we knew they deserved to be worn, not just admired. It only felt natural to bring her bold, artistic vision to life on our tees.
This collaboration is more than just a t-shirt—it’s a celebration of creativity, community, and a shared passion for motorsport culture.
Wear the art. Support small. Feel the speed.
Lykka is a Northern Rivers-based artist known for her bold, dynamic approach to motorsport-inspired art. With a unique perspective on Formula 1, she blends the high-speed energy of racing with her personal experiences as a female creative, offering a fresh take on traditional sports culture.
Her work captures the intensity, movement, and emotion of the track, celebrating the strength, grace, and resilience that define both the sport and the women who love it. Each piece is inspired by iconic moments on and off the circuit—pushing boundaries, breaking norms, and redefining what it means to be a motorsport fan.
Through our collaboration, we’re bringing her vision to life in a collection that embodies speed, style, and the power of female creativity.
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Principal The Label
The 'Marli' T-Shirt (Light Purple) - Lykka Collab
Regular price
$75.00 AUD
Regular price
Sale price
$75.00 AUD
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per
Taxes included.
Shipping calculated at checkout.
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Principal The Label
Lykka x Principal - Tote Bag
Regular price
$30.00 AUD
Regular price
Sale price
$30.00 AUD
Unit price
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per
Taxes included.
Shipping calculated at checkout.
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1
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of
8
Principal The Label
The 'Lykka' T-Shirt (White) - Lykka Collab
Regular price
$75.00 AUD
Regular price
Sale price
$75.00 AUD
Unit price
/
per
Taxes included.
Shipping calculated at checkout.
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